The cost of having someone manage your Google Ads can vary significantly based on a number of factors, including the scope of services, the complexity of your advertising campaign, the size of your advertising budget, and the expertise of the professional or agency you hire. Here are some common pricing structures:
– Percentage of ad spend: Some agencies charge a percentage of your monthly ad spend. This fee typically ranges from 10% to 20% of your monthly ad budget. For example, if you spend $1,000 per month on Google Ads and the Management fee is 15%, you will pay an additional $150 for Management services. At Mega Digital, we pride ourselves on our competitive pricing, with fees starting at just 5% of your total ad spend.
– Performance-based pricing: In some cases, agencies may offer performance-based pricing, where they earn a fee based on the results they achieve, such as a percentage of ad spend attributed to conversions or a cost-per-acquisition (CPA) model.
– Hybrid Model: Some professionals may use a combination of the above pricing structures, tailoring costs to suit your specific needs and goals.